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Articles by MBS

Oct 19, 2007 Creating Blogging Content It is important to select the right tools for your web-publishing project. For your organization's main website, a full-featured Content Management System is invaluable. A CMS allows a large number of contributors to post content without having to know programming languages. For your blog, one of... more...
Apr 1, 2007 Varieties of Membership Management Before you can make your membership management program more effective, you need to decide exactly why you have one. more...
Mar 24, 2007 Membership Management Software vs. CRM By: Michael Stein What is the difference between CRM and Membership Management? Isn't the latter just CRM for a member-based organization? The answer is: not really. Membership is where CRM meets Business Process Management. Typically we find that Membership is... more...
Mar 19, 2007 Organic Nonprofit SEO SEO - Search Engine Optimization - has been a consulting hotspot for years. Everyone wants their website to come up near the top of the first page on major search engines. How is this magic done? A few years back, SEO professionals emphasized keywords... more...
Oct 3, 2005 Bread and Butter 2.0 By: Michael Stein There has been an explosion of interest dedicated to "Web2.0" -- which is mostly a social-networking sites aimed at helping users collaborate and share items of interest. However, there is disconnect between the advantages of the new web technologies and the business... more...
Aug 25, 2005 A Model Approach to Membership Managment Many times the main purpose of membership management software is lost. Many of us think -- “Isn’t it just supposed to help nonprofit organizations keep track of their members?” In reality, most organizations use membership management software, or a Customer Relationship Manager (CRM) tool, for... more...
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